品牌定位:
需求：轻价亲民，奢侈品味，
市场：轻奢儿童仍是个空白点
品牌：专注儿童，品质精品
轻奢+童品：以轻奢童品为定位将是KLAOSD克劳斯顿切入市场的最佳选择

品牌精神：
Courage: growth is a process of exploration, winging childlike innocence, it will fly higher and further.
勇敢：成长是一个探索的过程，给纯真的童心，插上勇敢的翅膀，它能飞的更远！
Independence: growth is a process of transformation, with full confidence, you will see the colorful world.
自立：成长是一个蜕变的过程，攒一份满满的信心，你能面这个未知而又多彩的世界。
Responnsibilty: growth is a process of settling, each step forward, you will have a better understanding of responsibility.
责任：成长是一个沉淀的过程，每一个脚步的前进，你都能更加理解责任的涵义。